Wildflower by heidi is designed by Heidi Steckel. Heidi has a strong interest in designing with the environment and ethical practices in mind. This led to her interest in creating and designing fabric with natural dyes. The dyed fabric leads as a main source of inspiration. She captures the rest of her inspiration from nature, especially plants and animals. Wildflower by heidi embraces the free spirit, joy, and simplicity of children.